Book Details

Survival to Success – How to Play and Win the Game of Life

Looking for the magic formula for success? Do you want lots of money, a happy relationship, good health, a great job, success and happiness? Then look no further than Allan Mason’s Survival to Success. In your hands is the formula for extreme success; a manual on the rules of the universe and how you can use this knowledge to obtain the success you have until now, only dreamt of. View the book Contents View a sample of the book now Order this book now

Synopsis

This book bridges the gap from where we are now to where we wish to be. It explains the laws of nature in a way that piece together the puzzle we call life. With this knowledge comes the power to ensure success in everything we undertake. That success will bring happiness, wealth and satisfaction.

Divided into three consecutive sections, Survival to Success will equip readers with the tools they need to have the power of creation. This book outlines the steps readers must take to make a firm decision on what they desire, how to fine-tune their vision, and then how to create the life they want.

The basic philosophy of this book is that if you treat life as a game and learn its rules you will be able to achieve your goals. Through this book, Allan Mason removes the mystery surrounding life’s secrets in order to uncover the path to both financial success and true happiness – acknowledging that the two do not always go hand in hand. Survival to Success truly puts the responsibility for who you are and where you want to go squarely in its readers own hands.

Book Specifications

Format: 150 mm (W) x 220 mm (H)
Extent: 176 pp text + 4 pp cover
Text: 1C + 1C on 100gsm offset paper
Cover: Prints 4-colour process + matt lamination outside on 250gsm C1s art board
Binding Perfect binding

Marketing & PR
Survival to Success was launched into the Australian public in September 2009 and supported by an extensive media and marketing campaign, including strategic partnerships, cross-network promotions and a professional PR campaign.

Survival to Success is distributed widely through Australia by Dennis Jones & Associates, online and through existing Broadview Accounting and Broadview Publishing channels.

About the Author
Allan Mason has always had the determination to be successful and have financial freedom. From a middle class background, Allan grew up watching his hard-working father oscillate from success to failure to success and then failure without the knowledge of business or life that are vital to retaining long lasting success.

Allan found that the only way to learn was through extensive study and to observe the successes and shortfalls of others – education in your profession only formed part of the answer.

Allan’s search for the secret formula to success led him down many business paths, but each time after a degree of triumph, he found himself undone by a number of setbacks. Dabbling in spiritualist theory, Allan began to recognize how personal and spiritual power can be quantified to help you succeed via an understanding of these powers, grasping of the laws of the universe, recognizing the traits of others that may bring you down, and finally the ability to put in place your plans, goals and aspirations and channeling this power to achieve them.

As a Chartered Accountant in practice and having created and owned many varying businesses, Allan then sought out more analytical answers, explanations that would stand up to scientific analysis, a set of rules to follow that would lead to success, every time. Allan is a firm believer that success and fulfillment are not idle dreams but are within reach of every person on this planet. The requirement is only to reach out.

Business Bullseye – How to Succeed in Business

Searching for that elusive formula for business success? It is said that 90% of businesses fail in their first year. 80% of those that are left do not make it beyond five years. Most businesses take the life away from the owner. But it doesn’t have to be like this. What if your business could give you the life you want, rather than taking it away from you? It can. View the book Contents View a sample of the book now Order this book now

Synopsis
This book provides readers with clear and concise answers on what it takes to make their business a success. It goes beyond the traditional bookkeeping activity of measuring past performance, putting a couple of ads in the paper and hoping things will work out. It takes the guesswork out of running a business and shows readers how to create a clear and unimpeded path forward to making their plans a reality.

Divided into three sections, Business Bullseye first deals with setting (and sticking to) goals and aspirations, then provides various tools for success including chapters such as ‘How to write policy statements’, ‘Marketing Myths’, ‘Choosing a Business Structure to protect you’ and ‘How tax works – and how to reduce it’, and finally presents case studies and business templates for readers to work with, showing them how to:

• MAKE MORE MONEY
• PAY LESS TAX (LEGALLY) and
• HAVE MORE TIME
• WRITE A BUSINESS PLAN

Life is a journey from the day we are born to the day we die. Wouldn’t it be easier if the journey was filled with pleasure and fulfillment? By opening this book, readers will be lifted out of the mire and learn how to run their business in a more proactive and successful manner.

Book Specifications

Format: 150 mm (W) x 220 mm (H)
Extent: 144 pp text + 4 pp cover
Text: 1C + 1C on 100gsm offset paper
Cover: Prints 4-colour process + matt lamination outside on 250gsm C1s art board
Binding: Perfect binding

Marketing & PR
Business Bullseye was launched into the Australian public in September 2009 and supported by an extensive media and marketing campaign, including strategic partnerships, cross-network promotions and a professional PR campaign.

Business Bullseye is distributed widely through Australia by Dennis Jones & Associates, online and through existing Broadview Accounting and Broadview Publishing channels.

About the Author
After the completion of his Degree in Business Studies at the University of Ultimo in 1978, Allan Mason became a Fellow of the Australian Society of Certified Practicing Accountants and a Registered Tax Agent, before becoming a Chartered Accountant by 1990 and a Registered Company Auditor from 1982.

Not content to confine himself to these titles, but instead wanting to use his professional knowledge to support his various business ventures, Allan has started and operated a child care centre, finance company, dog and cat boarding kennels, agricultural managed investment projects, including sofwood and hardwood plantations, an olive plantation, 2 tea tree plantations, a ginseng plantation, has purchased and operated a large commercial piggery, and established 3 accounting practices in Manly, Chatswood and the now the Central Coast, where he is now based.

Allan’s over 25 years of experience in business and accounting has led him to the assistance of thousands of clients, working for companies such as the AMP Society, Kaiser Aluminium Australia Ltd, Consolidated Press Holdings Ltd, Offset Alpine Printing Ltd and more. Working in industry and as a principal in accountancy practices, as well as working in business on his own account since 1981 has ensured Allan’s experience on both sides of the desk throughout his career, allowing him a well rounded knowledge of many problems that one may think are unique to their business. Allan can assure you that they are not – he has truly seen it all.

How to Choose an Accountant – Your Most Valuable Team Member

Are you missing the most valuable member of your team? To small businesses their accountant is the most important member of their team. But whilst every business engages an accountant, view few get it right. Like all professions there are good and bad accountants. There are also accountants that suit your business and you. Getting it wrong can be the most costly mistake you could ever make. This book helps you make an informed choice on what to look for. Learn if you should give your current accountant the flick View the book Contents View a sample of the book now Order this book now

Synopsis
Your accountant is the member of your team who views your business from the outside, helping you notice all the important things that you can’t see, or let slip by, while you are busy running your business. Your accountant is a business mentor, your silent partner, your financial advisor; the person in whom you can confide the inner secrets of your business in absolute confidence. Whatever secrets you have, your accountant has seen it all before!

By helping readers choose the right accountant for them, this book will assist them to:

• Pay the minimum tax that is legal
• Help with problems or non compliance matters
• Give business advice on the best way to succeed in business
• And much, much more…

By opening this book readers will be presented with information about the role of accountants, which ones are doing it right, and which ones aren’t and specific traits and qualifications to look for when making this important choice. Common myths about accountants are exposed and a practical bonus chapter on ‘how tax works and how to reduce it’ is for the reader’s personal use.

Book Specifications

Format: 140 x 140mm (Square)
Extent: Paperback – 48pp text + Cover
Text: 1C + 1C on 140gsm white woodfree paper
Cover: 4C process on 250gsm C1S art board
Binding: Saddle Stitch

Marketing & PR
How To Choose An Accountant was launched into the Australian public in October 2009 and supported by an extensive media and marketing campaign, including strategic partnerships, cross-network promotions and a professional PR campaign.

How to Choose an Accountant is distributed widely through Australia by Dennis Jones & Associates, online and through existing Broadview Accounting and Broadview Publishing channels.

About the Author
After the completion of his Degree in Business Studies at the University of Ultimo in 1978, Allan Mason became a Fellow of the Australian Society of Certified Practicing Accountants and a Registered Tax Agent, before becoming a Chartered Accountant by 1990 and a Registered Company Auditor from 1982.

Not content to confine himself to these titles, but instead wanting to use his professional knowledge to support his various business ventures, Allan has started and operated a finance company, dog and cat boarding kennels, agricultural managed investment projects, including softwood and hardwood plantations, an olive plantation, 2 tea tree plantations, a ginseng plantation, has purchased and operated a large commercial piggery, and established 3 accounting practices in Manly, Chatswood and the now the Central Coast, where he is now based.

Allan’s over 25 years of experience in business and accounting has led him to the assistance of thousands of clients, working for companies such as the AMP Society, Kaiser Aluminium Australia Ltd, Consolidated Press Holdings Ltd, Offset Alpine Printing Ltd and more. Working in industry and as a principal in accountancy practices, as well as working in business on his own account since 1981 has ensured Allan’s experience on both sides of the desk throughout his career, allowing him a well rounded knowledge of many problems that one may think are unique to their business. Allan can assure you that they are not – he has truly seen it all.